Grandi numeri per il pre-ordine della nuova maglia: +58% rispetto allo scorso anno

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Grandi numeri per il pre-ordine della nuova maglia: +58% rispetto allo scorso anno

23/05/2024

Milan: Christian Pulisic, Chante Dompig, Ruben Loftus-Cheek, Rafael Leao e la prima maglia per la stagione 2024/25 (Photo via AC Milan)

Questa mattina il Milan ha lanciato l’home kit per la prossima stagione, ovvero la prima maglia dell’annata ‘24/‘25. Un lancio preceduto nei giorni scorsi da un’ottima fase di pre-ordine, come testimoniato dai seguenti numeri:

• La fase di pre-order della maglia home 2024/25 ha ottenuto un +58% rispetto al pre-order 2023/24;
• Gli USA sono il secondo mercato nella fase di pre-order dell’home kit 2024/25, dopo l’Italia;
• Le personalizzazioni più richieste sono state quelle di Pulisic, Leao e Theo Hernandez.

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